February 5, 2023

Eurocean 2004

Life is an adventure

A full guide to hotel room sizes

From huge modern skyscrapers on the beach to quirky themed hotels or cosy woodland boutiques, there’s no one-size-fits-all when it comes to hotels. The same goes for hotel rooms.

Room sizes won’t necessarily make or break your business. However, if you are running a hotel business, it’s good to know the average hotel room size in your region. Whether it’s to keep up with the rest of the market or to find ways to differentiate yourself from the competition, understanding the standard hotel room dimensions in your local area can help you to provide the best possible offering for your guests.

Average hotel room size

The typical hotel room size in any given area can offer a great deal of insight into market trends as well as consumer demand. For example, as younger consumers begin to prioritise experience over hotel room dimensions, the average size gets smaller. Naturally, this differs depending on a number of factors.

Some factors that affect the average hotel room size include:

  • Country or region
  • Location (city / countryside / small town etc)
  • The type of hotel (budget, motel, resort, boutique etc)
  • Hotel star rating
  • Price point
  • Local attractions (for example, hotels close to theme parks may prioritise larger family rooms)
  • Target demographic (business travellers, families, couples, over 50s etc)
  • Hotel facilities and amenities

All of these factors (and more) can affect guests’ expectations regarding room sizes. For example, business travellers in the city may prioritise gym facilities and business suites over room sizes, whereas guests who choose a hotel with multiple swimming pools, bars and restaurants may be looking for more of a resort experience and want to spend more time in a comfortable and spacious room.

Average hotel room size in metres

So, how big is the average hotel room?

With an estimated 17.5million hotel rooms globally, it’s hard to pinpoint an international standard hotel room size in square metres. In fact, it varies so significantly depending on the region and type of hotel in question that we’ve decided to break it down by region and by star rating (more on that below).

Standard hotel room bathroom size

Much like the average size of hotel rooms, the standard hotel room bathroom size also depends on a variety of factors. The biggest differentiator in average bathroom sizes within hotels is the type and star rating. As you can imagine, a deluxe hotel suite within a luxury resort located in a wine region will have a much larger bathroom than a 2-star budget hotel in a large city.

Regardless of star rating, however, guests generally prioritise amenities, features and function over square footage.

Basic bathroom features prioritised by travellers include:

  • Cleanliness
  • Privacy
  • Modern fixtures
  • Basic personal care products (soap, shower cap, toothbrushes, shampoo & conditioner etc)
  • Complimentary body and face towels
  • A full length mirror
  • Features and amenities expected by luxury travellers can often include:
  • Upscale materials and design
  • Separate bath and shower
  • Multiple custom water features (body jets, steam shower etc)
  • High quality personal care products
  • Complimentary robes and slippers
  • Adjustable lighting
  • Heated towel rails
  • Heated mirrors (to reduce fogging)
  • A view
  • Music and/or TV options

Larger bathroom square footage doesn’t necessarily correlate to the level of luxury but, generally speaking, higher end hotels will often offer larger bathrooms than budget hotels. In some cases, the star rating of the hotel will have a minimum bathroom size requirement. For example, some hotel regulators say that the bathroom must be a minimum of 45 square feet for a hotel to receive a 5 star rating.