Cancellations

Hotel Cancellations Are a Growing Problem

The FORST Business School of Tourism has included a scenario that has become a reality for many businesses today as a result of the coronavirus outbreak, now officially COVID-19, and its impact on massive international events, such as the cancellation of the Mobile World Congress (MWC) of Barcelona, Venice Carnival, ITB Berlin etc.

Experts emphasize, there is no magic recipe or solution for the situation of mass hotel cancellations; the key is to analyze each element and take customized strategies and action to guarantee the highest level of customer loyalty in the future.

Customer Origin Analysis

Analysis of the

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