Keeping the fantasy of travel alive: WiT Watch on destination marketing: Greece, Singapore, Germany

simply because we can not travel now doesn’t imply we can not hold the fantasy of travel
alive in our customers’ minds. Here’s a spherical-up of places accomplishing their
little bit to hold dreaming alive.

Go to Greece: #greecefromhome

With the present-day coronavirus pandemic Greece is sending out a concept to the globe: remain household, but at the same time to remain in touch by means of know-how.

The Greek Tourism Ministry has launched its new on the net platform Greece From House to endorse the country’s picture to individuals all around the globe and invite them to take

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Multilingual Tourism Marketing Communication Made Easy

When it will come to tourism, communication and transparency are essential in attaining customers’ rely on and escalating enterprise. Language obstacles have been a barrier for decades, deterring those people looking to commit income in other nations, but this no lengthier desires to be the case.

Just place, items, packages, and ordeals do not sell when the focus on current market do not recognize what is on sale.

We have labored to simplify tourism advertising and marketing communications across languages and cultures. Getting rid of language obstacles and cultural misunderstandings, we enable firms across the business to arrive at their

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A marketing guide for business adapt during coronavirus

COVID-19 has improved daily life as we know it — and as we do everything we can to hold just about every other safe and sound, our routines have basically shifted. At Google, we’ve observed companies all-around the world, which includes our have, adapt to these new realities. The timeline of economic restoration continues to be fluid, but there are matters you can do nowadays to act with extra certainty.

The intention of this guideline is to enable you prioritize what to do future and take motion. That involves techniques to make the most of the latest purchaser and field

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Rethinking your live events marketing plan

three. Get benefit of other articles shipping and delivery avenues

Just due to the fact an event has been planned does not indicate it has to transition to a electronic event. Specially due to the fact the production aspects that make for a nicely-finished event — like lights, sound, and staging — can be challenging, or even impossible, to pull off just about.

Get stock of the articles you meant to deliver at your event, and assume about how you can convey it to existence via other channels and formats. Do not neglect your brand’s owned channels: your website, email

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Tourism Marketing in Critical Situation

These are difficult times for the tourism industry and losses are immeasurable. The situation calls for action, and companies will need to be as creative as possible to survive the crisis. Inspired by ideas from many companies, there are three tourism marketing tips that will surely be of help at this time of crisis.

It is often said that every crisis brings opportunities and what matters is to know how to make the most of them. Here are some strategies that travel and hospitality businesses all over the world have been using to stay relevant.

Social Media, the Greatest

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